PRIVACY POLICY
PRIVACY POLICY
Last updated: September 2026
At Lux Vik, we respect your privacy and are committed to protecting your personal information.
This Privacy Policy explains how Lux Vik collects, uses, stores and protects your personal information when you visit our website, place an order, contact us or otherwise interact with our services.
1. Who We Are
Lux Vik
Email: contact@luxvik.com
Business address: [INSERT FULL BUSINESS ADDRESS]
For the purposes of applicable data protection laws, Lux Vik is responsible for the processing of personal information described in this Privacy Policy.
If you have questions about how your personal information is handled, please contact us at:
2. Information We Collect
Depending on how you interact with our website, we may collect the following information:
Information You Provide Directly
This may include:
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Full name
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Billing address
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Shipping address
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Email address
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Telephone number
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Order information
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Payment-related information
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Customer service communications
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Information you provide when requesting a return or refund
We do not normally receive or store your full payment card details. Payment information may be processed directly by third-party payment providers such as PayPal, Stripe or other payment processors used at checkout.
Information Collected Automatically
When you visit our website, certain information may be collected automatically, including:
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IP address
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Browser type
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Device type
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Operating system
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Website pages visited
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Approximate location information
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Referring website
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Date and time of visits
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Website interaction information
This information may be collected through cookies, analytics technologies and similar tools.
3. How We Use Your Information
We may use your personal information to:
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Process and fulfil orders
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Process payments
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Deliver products
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Provide order tracking information
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Communicate with you about your order
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Respond to customer service enquiries
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Process returns, cancellations and refunds
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Prevent fraud and unauthorised transactions
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Maintain and improve our website
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Analyse website performance
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Improve our products and services
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Send marketing communications where legally permitted and where required, with your consent
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Comply with legal and regulatory obligations
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Protect our business, customers and website
We only use personal information for purposes that are permitted under applicable data protection law.
4. Legal Bases for Processing
Depending on the circumstances, we may process your personal information based on one or more of the following legal bases:
Contract
We may process information that is necessary to fulfil a purchase contract with you, including processing your order, payment, delivery and customer service requests.
Legal Obligation
We may process personal information where necessary to comply with legal, tax, accounting, consumer protection or other regulatory requirements.
Legitimate Interests
We may process certain information where it is necessary for our legitimate business interests, provided that those interests do not override your fundamental rights and freedoms.
This may include fraud prevention, website security, service improvement and certain business administration activities.
Consent
Where consent is legally required, we will ask for your consent before processing your personal information for the relevant purpose.
You may withdraw consent at any time where consent is the legal basis for processing.
5. Payment Information
Payments may be processed through third-party payment providers.
Depending on the payment method selected, these providers may include services such as:
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PayPal
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Stripe
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Apple Pay
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Google Pay
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Card payment processors
Your payment information may therefore be processed directly by the relevant payment provider according to its own privacy policy.
We do not normally store complete payment card details on our own systems.
6. Sharing Your Information
We may share personal information with trusted third parties where necessary to operate our business and provide our services.
These may include:
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Payment processors
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Shipping and delivery companies
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Fulfilment partners
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Product suppliers
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Website hosting providers
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E-commerce technology providers
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Analytics providers
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Customer support providers
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Fraud prevention and security providers
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Professional advisers
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Government authorities or regulators where legally required
Third-party service providers may only receive information necessary for the services they provide or where otherwise permitted by law.
7. Third-Party Suppliers and Fulfilment Partners
Because Lux Vik may operate using third-party suppliers and fulfilment partners, certain order information may need to be shared with those parties.
For example, your name, delivery address, contact details and order information may be shared with a fulfilment partner so that your purchase can be prepared and delivered.
Where personal information is transferred outside the United Kingdom, we will take appropriate steps required by applicable data protection law.
8. International Data Transfers
Some of our service providers, payment processors, suppliers or fulfilment partners may process personal information outside the United Kingdom.
Where personal information is transferred internationally, we will use appropriate legal safeguards where required by applicable data protection law.
These safeguards may include adequacy regulations, approved contractual protections or other lawful transfer mechanisms.
9. Cookies and Similar Technologies
Our website may use cookies and similar technologies to:
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Keep the website functioning properly
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Remember preferences
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Understand how visitors use our website
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Measure website performance
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Improve user experience
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Support marketing and advertising activities where permitted
Some cookies are strictly necessary for the operation of the website.
Where consent is required for non-essential cookies, we will request consent through our cookie settings or consent mechanism.
You may be able to manage or disable cookies through your browser settings or our cookie preference tools.
The use of non-essential cookies should be handled consistently with applicable UK privacy and electronic communications requirements.
10. Marketing Communications
Where permitted by law, we may send you information about Lux Vik products, promotions and offers.
Where consent is required, we will only send marketing communications after obtaining the appropriate consent.
You can unsubscribe from marketing emails at any time by using the unsubscribe link included in the email or by contacting us at:
Unsubscribing from marketing communications will not prevent us from sending important transactional messages relating to your orders or account.
11. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.
The length of time we retain information depends on factors including:
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The purpose for which it was collected
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Legal and accounting requirements
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Tax obligations
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Consumer protection requirements
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Dispute resolution
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Fraud prevention
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Our legitimate business needs
When information is no longer required, we will take reasonable steps to securely delete or anonymise it.
12. Your Privacy Rights
Depending on the circumstances and applicable law, you may have rights including:
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The right to access your personal information
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The right to correct inaccurate information
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The right to request deletion of your information
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The right to request restriction of processing
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The right to object to certain processing
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The right to data portability
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The right to withdraw consent where consent is the legal basis for processing
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Rights relating to automated decision-making and profiling, where applicable
These rights are subject to certain legal exceptions and limitations.
To exercise a privacy right, contact:
The ICO guidance confirms that privacy information should explain applicable individual rights and how those rights can be exercised.
13. Right to Complain
If you believe that your personal information has been handled unlawfully, you have the right to raise a complaint with the relevant data protection supervisory authority.
For customers in the United Kingdom, you can contact the:
Information Commissioner's Office (ICO)
You may find information about making a complaint on the ICO's official website.
You are also welcome to contact us first so that we can attempt to resolve your concern directly.
14. Children's Privacy
Our website is not intended to knowingly collect personal information from children who are unable to lawfully provide such information.
If you believe that a child has provided personal information to us without appropriate permission, please contact us at:
We will take reasonable steps to investigate and delete the information where appropriate.
15. Data Security
We take reasonable technical and organisational measures to protect personal information against:
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Unauthorised access
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Accidental loss
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Destruction
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Misuse
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Unauthorised disclosure
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Unauthorised alteration
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
16. Third-Party Websites
Our website may contain links to third-party websites, services or payment providers.
We are not responsible for the privacy practices, content or security of third-party websites.
We recommend reviewing the privacy policies of any third-party service before providing personal information.
17. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business, services, technology or applicable laws.
When we make significant changes, we may provide additional notice where required.
The latest version will always be available on our website.
18. Contact Us
If you have questions about this Privacy Policy or how your personal information is processed, please contact:
Lux Vik
Business address: [INSERT FULL BUSINESS ADDRESS]
Lux Vik
contact@luxvik.com